What are the Key Benefits of Salesforce?

Maintaining and managing better CRM software is really mandatory and annoying for business organizations. With the trendy solutions from Salesforce, it has become effortless for the employers to escalate business development. Its spectacular features and services facilitate success to small, medium, and large scale companies.

Customer-centric views and strategies are significantly noticeable with Salesforce. Among all, this is the main prominence for companies to work hard and stand top in this competitive market.

Salesforce – World’s #1 Cloud CRM Platform

Salesforce is a cloud computing platform where users can just log in, use, and manage various customized solutions. Business users can make necessary changes as per their business needs and use different cloud services to complete their operations. They can use it for enhancing activities related to sales, marketing, HR, customer service, analytics, and many other significant divisions.

Different programming techniques, automation, artificial intelligence, and other advanced technologies are used to develop, design, and manage varied cloud services. However, the final end user can simply navigate through the Salesforce platform and use it successfully without even knowing any of the technologies used behind.

So, Salesforce enables technical and non-technical guys to develop their careers and also bring progress to their companies.

Key Benefits of Salesforce

Stupendous benefits are seen with the Salesforce platform. Though it is intended for Customer Relationship Management (CRM), it is useful much more beyond that. It actually accounts for many insightful business solutions.

Ø  Efficiently tracks the customer information

Customers are important for businesses – it is essential for organizations to track the required information. Individual accounts, contacts, tasks, events, opportunities, etc. of customers are easily stored and managed with the help of Salesforce features.

Salesforce helps the organizations to organize the company profiles. Thereby, they can find certain issues or project tasks or updates regarding the individual customer. With many spreadsheets, folders, and files, Salesforce is still able to manage customer information.

Ø  Increases sales productivity

As customers’ information is maintained well, companies can have a view or outlook on the lead conversions and sales opportunities. With a prior estimation of lead conversions, a company can focus on the right customers to increase the sales or revenues. Salesforce Sales Cloud helps to know the instinctive sales pipeline – it has special dashboards to accumulate data for reports and analysis. So, there will be a good sense of sales performance.

Ø  Improves the pipeline marketing strategies

Special automation marketing strategies are involved in the Salesforce Marketing Cloud. They help to improve the pipeline marketing considerations. Right from gathering and qualifying leads to opportunity conversions, Salesforce CRM software helps excellently.

The follow-up and tracking of leads to get adequate sales are easily possible with Salesforce. Therefore, enhanced marketing strategies can improve business simultaneously.

Ø  Enhances time management skills

As customer information is readily available and managed well, one can easily attain the specific customer’s details and start access. There are even efficient planning resources within reach. This gives a scope for excellent time management. With this, prioritization of work for specific clients, organization of tasks, account planning, etc will be managed well.

Specific built-in calendar tools are also available in Salesforce. They help the companies to plan their daily, weekly, monthly, or yearly schedules. Thereby, it is possible to work on nurturing a potential lead. This is, in fact, helpful to complete the timely tasks and satisfy the customers’ demands.

Ø  Strengthens teams and communities

Salesforce has a special cloud service called Salesforce Collaboration Cloud that strengthens teams and communities. A special feature called ‘Chatter’ allows users to communicate with individuals or groups about the task updates, demands, project resources, instinctive decisions, etc. It even allows users to interact with customers, stakeholders, and other important people to share work-related information.

With collaborative teamwork, a company can finish their deliveries at a faster rate with more accelerated effective performance.

Ø  Feasible integrity with current business systems

Suppose that a company is using its own business systems but still needs certain other additive software solutions, then Salesforce integration tools help a lot. Specific Application Programming Interfaces (APIs) of the Salesforce platform enables to integrate with some other third party applications such as FinancialForce, Samanage, Freshdesk, and so on.

Even if other applications are included, there will not be any issues with the speed, efficiency, and quality of the tasks. With feasible integrity, Salesforce will be an economical option for companies. There won’t be any necessity to invest in other software solutions.

Ø  Facilitates easy use of various apps

Salesforce has a spectacular element called AppExchange. It is a cloud marketplace where one can purchase and sell different web and mobile apps in one place. Based on the requirement, the apps can be used in a scalable way. It is easy to use apps with perfection. There is no need to have technical proficiency in order to deal with and manage such apps.

Different kinds of apps support processes like recruitment, marketing, sales, finance, etc. Specific functional apps will be developed by experienced professionals in different relative fields. These apps speed up business activities and, hence, help in reaching their goals effectively.

Ø  Enables mobile business

Salesforce development allows the design and development of many mobile-based apps. So, business users can get updates, trends, projects, and other essential vital considerations from anywhere through their mobile. They can even access the features and work from any location even if they are away from the office location.

In this advanced era, mobile businesses are prominent. Therefore, Salesforce is very much useful for those who deal with mobile apps.

With these outstanding key benefits of Salesforce, about 150,000 companies have been using it for improving their business. Challenging solutions, predictive analysis, customers’ reach, automated regular tasks, effective sales processes, enhanced HR solutions, etc. and many other things are possible with this eminent cloud platform.